Music on hold advertising company: EarGlue's President Don Pemberton

Music on hold advertising company: EarGlue's President Don Pemberton

Please explain you day-to-day role at EarGlue
Management of finances, legal matters and general administration.

How did you arrive at EarGlue?
Started as outside legal counsel, gradually took on more roles and responsibility including financial control beginning in July 2009.

What motivates you most to achieve business success?
Is your blueprint for success based, in some way, on role models?
– I'm a naturally aggressive business person. I solicited friends and clients to invest in business and gradually motivated to create a successful business to return their investments with a profit

What’s your source of inspiration?
For years my natural abilities and training in the field of law has carried over into all of my endeavors. Now I am finally getting to use my Marketing Degree.

Who’s EarGlue (corporate profile)?

EarGlue enhances your marketing efforts by providing your customers with a customized on-hold and in-store experience with informative, entertaining, and attentive productions. EarGlue’s customized productions reaffirm your marketing message at the point of purchase, an invaluable tool in customer interaction and retention.

What makes EarGlue different?

  1. EarGlue provides the MOH unit when needed
  2. EarGlue provides totally customized messages
  3. EarGlue offers unlimited changes for ease of customer marketing
  4. EarGlue’s service is turnkey – we do it all!
  5. EarGlue takes On-Hold time from the “baby-sitting” mode to a true marketing/advertising media with customized messages and the realization of unlimited changes – allowing our customers to utilize On-Hold time as a communications/selling opportunity.

What are your primary product and/or service offering?
On-Hold Advertising Service; Overhead Music with optional Overhead Advertising and On-Hold Service

What are your primary geographical markets?
United States and Canada.

Who are EarGlue’ customers?
Bankers, Doctors, Law Firms, Car Dealerships, Veterinarians, Retail Stores, Spas, Salons, Pharmacies, Hospitals, Insurance Companies and the list goes on….

When did you get your first website online?
2003

How important is your website to generate sales leads?
Extremely important.